Choose Your Path

For business owners who are curious about franchising but don't know where to start. This course covers the core concepts behind how franchising works, the terminology you'll encounter, and an honest breakdown of what becoming a franchisor actually requires. By the end, you'll know whether franchising is the right path for your business and exactly what your next steps should be.

This is the foundation everything else is built on.

This course takes you from understanding franchising to actually preparing your business for it. You'll learn how to systemize your operations, document your processes, build proof of concept, and a structure that a franchise model requires to function, without you in the room. It includes full access to the Introduction to Franchising course, making it a complete package for any business owner who is serious about franchising their own brand.

By the end, you will know how to build your business for replication.

For founders who are ready to scale their franchise across borders. It covers international expansion strategy, legal frameworks, unit economics, partner vetting, and the cultural intelligence required to successfully operate in foreign markets. It includes full access to both previous courses, giving you the entire knowledge base from introduction to global scale.

Includes a dedicated one-to-one session with Joad Lopez directly, where he will assess your specific business and market opportunity and give you a personal roadmap forward.